SWEET GIG- FASHIONISTA.COM IS HIRING

Britt Aboutaleb is leaving our favorite fashion blog, Fashionista for greener pastures at Elle.com. For any of you aspiring online editors out there, we thought to post the job listing for her replacement. Since she herself started there as an intern, who knows.. you could be the next Britt!

Posted by FDB

Independent Fashion Bloggers Conference: Evolving Online Influence

WWD covered (and we attended) the IFB conference last week and learned much about the industry we thrive in, and the players who are driving it. We ran into many of our friends and fellow bloggers, including Pamela- founder of Market Publique (a self-proclaimed DesignerSocial fan) and Suzanne Xie of Weardrobe.com.

The conference was a great way for fashion bloggers to come together, share ideas, and learn from eachother. One of our favorite discussions centered around “The Future of Blogging,” with Britt Aboutaleb and Lauren Sherman of Fashionista, Marc Jacobs muse Bryan Boy, Tavi of StyleRookie, Susie Bubble, and Phil Oh of Streetpeeper. Here, a couple of common myths dispelled:

Myth #1: Editors hate bloggers- To quote Fashionista’s Aboutaleb, “A lot of the fuss is made up.” And the inverse is also true. We at DS have worked in print and love our editor friends. They bring a much revered “diva-fabulousness” to the fashion world. Whereas, we bloggers are generally more comfortable behind the scenes.

Myth #2: The social media “hype” will die down- There is no denying the growing and exponentially greater influence that the Internet will have, not just over the fashion world, but the world in general. Blogging is the next iteration of print. Similar, but different.. like radio vs television.

So ready or not, it’s fashion Darwinism- survival of the fittest. May the best Bloggitor (Blogger + Editor) win..

posted by: Bianca

WOULD YOU PAY $1800 FOR THESE?

As much we love shoes, that’s a bit spendy for most of the US population. But apparently, Prada doesn’t have much faith in the American consumer either. A Fashionista spy tried them on recently in the Soho store, and when she asked to be put on the waiting list (just for the hell of it) she discovered that all three pairs- which is the ENTIRE Spring shipment- were already allotted to the Trainas (as in Samantha, Vanessa etc).. figures. I wonder if they know that they literally bought out Prada this season.

Obviously the shoes are not meant to be worn by us mere mortals, but rather meant to look great in their ad campaign and in magazines. Hope this isn’t a sign of things to come, Prada.

GRACIAS: Fashionista.com